This page contains our collection of articles about the topic of graphic design. Discover the power of visual storytelling, typography, colour, layout design, and beyond as we explore the principles and techniques that shape exceptional graphic design.

Picture of Massimo Vignelli

"The best design is invisible."

Massimo Vignelli.

Great graphic design is 99% invisible.

Put simply the goal of graphic design is to communicate a message or idea in a clear and concise way. And when it come to creating the most successful designs, Massimo Vignelli reminds us that the best designers demonstrate their skills by equally knowing what to leave out. Alongside creating the most effective visual experiences.

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