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Six One Creative has launched new packaging for Hippo called ECO-PAC. The eco friendly foil sausage packaging will help challenge established mainstream brands, by disrupting their longstanding method for dispensing products, using single use plastic.

When choosing the best marketing strategy, not immediatly revealling your end game can sometimes pay dividends. Huddersfield Towns newly appointed kit sponser, Paddy Power, recently did just that. In a brilliantly bold way.

Adhesives & sealants are used to make almost everything. They’re the binding forces that allow things to become much more than just a collection of parts. They’re also great enablers for building a sustainable future, but theres a problem!

Any comedian will tell you that, when it comes to capturing the moment, perfect timing is everything. And by taking advantage of current events, clever advertising campaigns can sometimes go viral. Especially when they're funny and well executed.