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: Audience Management Service

Online Visitor Analytics & Marketing Automation.

When someone finds you online or arrives at your website what happens next?

Our audience management service helps make sure the answer isn’t nothing. We look at your online performance, evaluate how people engage and provide marketing automations that convert your audience into customers.

Audience Management Service
Audience Management Service

FEATURES & BENEFITS

Audience Management Computer

Convert Your Visitors into Customers

Realise Your Digital Marketing Goals.

To profit from digital marketing, your website needs more than just pretty pictures and text. But moving people along a sales path requires the right components. We provide clients with managed elements of web infrastructure. And we use them in conjunction with data intelligence to smoothly foster new customers from your audience.

Analytics

Track page performance and visitor activity

Analytics

Enjoy statistics about your website and its pages. Understand what works and areas in need of improvement.

Build

Grow your audience and generate sales leads

Build

We offer fluid communication tools with managed workflows, to grow your audience and develop your business online.

Backlink

Find out and manage who links to your website

Backlink

Good quality referrals are important. We track who's sending traffic your way and audit the standard of their links.

Automate

Connect your website & streamline workflows

Automate

Save time on repetitive processes, link to apps and engage with your audience using personalised customer journeys.

Direct Mail

Engage your customers and boost your business

Direct Mail

We set up, execute and manage your email campaigns. Plus keep your contact databases updated and legal.

Develop

Get user guidance for website improvements

Develop

We look at how people browse your website and make recommendations about how to evolve the user experience.

Brand Scan

Oversee mentions of your brand on the internet

Brand Scan

Build an understanding of the overall sentiment that people have towards your business and its products.

Social Media

Follow your audience engagement

Social Media

We monitor your engagement, track competitor activity and provide insights into how you're both doing.

Reports

Inspect your websites performance

Reports

Your monthly report brings everything together with insights into your audience, how they found you and what they did.

Marketing Packages
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Custom Priced Around Your Objectives

Each of our digital marketing packages are custom assembled and priced purely around your objectives.

We provide exactly what you need, to competitively and successfully operate the latest strategies in your business.

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FREQUENT QUESTIONS ABOUT DIGITAL MARKETING

Do you offer website support services?2022-01-16T18:43:41+00:00

You’re never on your own when we’re on your team. Because we can provide everything you need to power and support a professional website. And all our website support solutions are custom priced purely around whats required to achieve your digital marketing goals.

Website Support Services

Further below are links to our key digital solutions. But before you invest in digital advertising campaigns like PPC. First we recommend you consider content management, or some other type of SEO campaign, to start building a powerful and sustainable online presence.

1-2-1 Coaching

Additionally we offer empowering coaching sessions. During which we’ll teach you how to post your own content and manage your website day to day. So you don’t need to constantly rely on external dependency.

Web Hosting

Web Hosting

Secure Digital Marketing Infrastructure

Web Hosting Service

Present your business and its digital services from a secure online home. Backed up by genuine one to one support and scale when you need it, we help, as much or as little as you’d like.

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Digital Marketing Services

Digital Marketing

Stand Out From The Crowd Online

Digital Marketing Solutions

If you’re ready to take off online and grow your business without the heavy lifting, then check out our digital services. We’ve got everything you need to be front of mind, create customers and keep them.

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What is SEM?2022-01-16T18:32:33+00:00

Normally employed as part of a wider digital marketing strategy, there are two distinct methods for marketing a website on internet search engines:

PPC Advertising

Pay-per-click (PPC) is a paid form of marketing, where advert publishers only pay a fee if users click on their advert. When it’s used with search engine providers, like Google and Bing, a group of relevant search terms (keywords) are chosen. Thereafter when someone searches for one, depending on a predetermined campaign budget, a link to your websites content is placed towards the top of the result pages (SERPs).

Search Engine Optimisation

Before embarking on PPC advertising campaigns, we first recommend that you invest in search engine optimisation (SEO). This is because SEO is the most sustainable form of search marketing. You can read more about why in the article linked below.

Why SEO Services Outperform Paid Advertising

SEO is all about objectively tuning website performance and tailoring its content for the things you want your business to be found for. The goal is to make it rank organically on SERPs, because the first organic results always get the most clicks.

Content Management Service

Content Management

Website Search Optimisation & Administration

Content Management Service

Organically attract lots of the most relevant people to your website. This service proactively manages your content and optimises everything, so that your pages rank highly at search engines.

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What is SEO?2022-01-16T18:29:52+00:00

Having a gorgeous website is all well and good, but if no one knows it exists, then what’s the point? The best way to start attracting lots of visitors, is to make sure your pages rank in the results of popular search engines. This can be achieved by using different SEM tactics like an SEO campaign.

Continuous improvement using SEO should be one of your key digital marketing objectives. This is because it will sustainability attract visitors to your website and help you to grow an audience.

SEO Services
To rank highly on search engine results pages, it’s vital that web pages are formatted properly, with appropriate content. When we build websites, we make sure everything meets the latest SEO standards. Additionally, to help you stand out from the crowd in search results (SERPs), we offer a custom content management service
Content Management Service

Content Management

Website Search Optimisation & Administration

Content Management Service

Organically attract lots of the most relevant people to your website. This service proactively manages your content and optimises everything, so that your pages rank highly at search engines.

Learn More
What are SERPs?2022-01-16T18:27:47+00:00

Each search engine’s SERP design is different, but Google is the most popular, with more than 80% of the market. In addition to generic search results that simply display the site name and metadata, Googles search algorithm can also return special features like images, shopping suggestions and information cards.

The SERP features displayed following a search, depend on the type of query entered. With search queries typically falling into one of three categories: navigational, informational, or transactional.

These occur when someone is looking for a particular website, but doesn’t type the site’s full address. Unless the searcher is specifically looking for you, it can be difficult to position your website on the first page of these results.

People make an informational query when they want to learn something. Like background facts on a topic or instructions about how to perform a certain task. Normally they’re not looking to buy something, but good content often drives them to a particular brand. That’s why it’s important to create relevant content on your website that caters to the interests of your target audience.

These types of query are made when people are considering a purchase. Transactional queries have the most revenue potential, so keywords tend to have a lot of bids for pay-per-click (PPC) advertising spots. This means that in addition to organic results for their transactional queries, people are more likely to see relevant paid results as well.

Depending on what users are searching for, ranking positions on a SERP can be highly competitive. This is because users are more likely to click on the results displayed towards the top of the page.

SOME POPULAR SEARCH ENGINES

DuckDuckGo Search Logo
DuckDuckGo
Google Search Logo
Google
Bing Search Logo
Bing
Web Hosting Services
Yahoo

There are various search engine marketing (SEM) tactics that can be deployed to boost a websites position on a SERP. These include pay-per-click (PPC) adverts and search engine optimisation (SEO).

More than 90% of consumer internet traffic goes to websites that rank on the first page of Googles search results. But if your site doesn’t appear on page one, for a search term that you want to rank for, don’t worry. Because we can provide Digital Marketing solutions, to help boost your ranking. Check out our Content Management Service below to get started.
Content Management Service

Content Management

Website Search Optimisation & Administration

Content Management Service

Organically attract lots of the most relevant people to your website. This service proactively manages your content and optimises everything, so that your pages rank highly at search engines.

Learn More
What is PPC marketing?2022-01-08T19:20:56+00:00

The most popular platforms currently offering this model are Bing, Google search and YouTube. Generally ads appear within search result pages (SERPs), next to the relevant organic results.

What are Cookies?2022-01-08T18:16:43+00:00
Cookies are an essential part of the internet and widely used to improve the quality of digital marketing. They are not harmful and they don’t carry viruses or malware. You can find out about how we use cookies, by reading our cookie policy
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SOME OF OUR PROJECTS.

Work That Creates Value.

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